Hotel Etiquette
The unspoken rule on hotel robes
Cotton-rich, cozy—and surprisingly contentious. One writer shares his take on the polarizing debate: Should hotel robes be banished to the bedroom, or free to roam the resort?
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It’s true that the hotel gives you a robe. You know what else they give you? Towels. The fact that you are given a towel does not, in any way, grant you license to wear said towel in the lobby, parading around in front of your fellow guests as they avert their eyes in case of a “wardrobe malfunction.”
The same goes for robes. The hotel lobby is not your living room. It’s not the waiting room at a spa, nor is it a setting for your ’90s R&B music video.
The lobby is a place where people wear suits or jeans or dresses or even shorts. In other words—actual adult clothes. The rule isn’t complicated: When in the lobby, wear the kind of thing that wouldn’t prevent you getting served in a bar. This is as self-evident as other maxims, such as “wear deodorant” or “do not remove your shoes and socks on a flight under any circumstances.”
This is just the way things are. Civilization is held together—barely—by these unspoken norms; when we break the social contract, we have anarchy. Perhaps if the ancient Roman senators had swapped their togas (robes) for something more formal, the Roman Empire would not have crumbled. We’ll never know.
There are two exceptions: The first is if you’re en route to the pool and wear the robe as a cover-up. You are clearly on a mission. You have a purpose: Keep moving and get to the water. The second exception is if you are George Clooney, Beyoncé, or someone equally as famous and charming as George Clooney or Beyoncé. In this scenario, normal rules no longer apply. Wear that robe and wear it with pride. For the rest of us? Keep it formal, and leave the robe upstairs.
5 hotels where the robe stays on
Hotel Peter and Paul, New Orleans
Nostalgic gingham patterns pop up throughout this hip, design-forward hotel, housed in a former parochial school. You’ll even see it in the robes provided, made of lightweight cotton and patterned with hand-blocked checks. Slip one on to cozy up for breakfast in bed or to just stroll the halls—in New Orleans, anything goes.
Book nowHotel June Malibu, California
The midcentury bungalows of this beachy hideaway exude rest and relaxation with their cream and beige tones—but there’s nothing neutral about the hotel’s custom-made robes. The boldly patterned garments are upcycled from deadstock African fabrics, so no two are alike. Guests often wear the statement-makers nonstop, from morning coffee on their private patio to evening drinks by the heated pool.
Book nowCowley Manor Experimental, Cotswolds, UK
Besides the inherent pampering and rejuvenation that a spa hotel promises, there’s yet another perk: Nobody will bat an eye if you decide to commit to your robe all day, every day. Among the enticing nooks to explore in plush comfort: the luxury hillside spa, cozy cedar-scented sauna, and indoor and outdoor pools. The rabbit embroidered onto your robe is a nod to Alice’s Adventures in Wonderland; local rumor has it the manor was a muse for the author’s fantasy land.
Book nowHoshinoya Tokyo, Japan
This five-star traditional ryokan right in the heart of Tokyo’s financial district has mastered understated luxury, and—despite being housed in an 18-story skyscraper—a sense of calm and intimacy. On its rooftop sits a traditional onsen, fed with thermal spring water from 5,000 feet below. Slip off your shoes at check-in and slip into a yukata, or traditional Japanese robe, to enjoy all the amenities the hotel has to offer, including Japanese tea ceremonies, Gagaku classical music performances, and rickshaw tours.
Book nowAce Hotel New York, NYC
A smoking jacket-inspired “Toronto” design studio collab, a classic, striped “Palm Springs” style… The Ace Hotel group has a range of robes inspired by global locations under its belt. But at the group’s Midtown outpost, you’ll find an exclusive design created with modern athletic label Reigning Champ; it resembles an old-style hooded boxing robe, a reference to the building’s pugilistic history. If you love the feel of the deliciously comfy French terry—and the convenient front pockets and deep hood—wear it down to the gym for a few jabs at the antique punching bag.
Book now
Jeff Wilser
Writer
Jeff Wilser is the author of seven books, a frequent traveler (living in 24 countries in the three years to 2020), and a contributor to The New York Times, GQ, and Fast Company.
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