EL ARAM IMIRÁ BEACH RESORT offers a warm welcome in Via Costeira with free self-serve breakfast, an ocean-facing restaurant, and a poolside bar. Unwind by the steam room or indulge in a rejuvenating massage. With shopping on site and multilingual staff to guide you through your stay.
Natal (NAT-Governador Aluizio Alves Intl.) - 47 min drive
Natal Quintas Station - 11 min drive
Natal Station - 12 min drive
Natal Promorar Station - 14 min drive
Restaurants
Restaurante Francês - 3 min drive
Meia Lua Coffee Shop - 3 min drive
Pitt's Lanches - 11 min drive
Terraço Bar - 2 min drive
Pastel da Hora - 11 min drive
About this property
EL ARAM IMIRÁ BEACH RESORT
EL ARAM IMIRÁ BEACH RESORT is a great choice for your beach stay in Natal. Guests can splash around at the 3 outdoor pools and free water park, and those in the mood for pampering can indulge in massages, facials, and body scrubs. Restaurante Taianá, one of 2 restaurants, offers ocean views and serves breakfast, lunch, and dinner. Other features of this all-inclusive hotel include a free kid's club, a poolside bar, and a children's pool.
All inclusive details
This hotel is all-inclusive. Onsite food and beverages are included in the room price (some restrictions may apply).
Gratuities and taxes
Gratuities are included and additional gratuities at guests' discretion are accepted.
Food and beverages
All buffet meals, snacks, and beverages included
Entertainment
Onsite live performances
At a glance
DONE
Hotel size
166 rooms
Arranged over 3 floors
DONE
Arriving/Leaving
Check-in start time: 2:00 PM; Check-in end time: noon
Contactless check-in available
Late check-in subject to availability
Minimum check-in age: 18
Check-out time is noon
Contactless check-out available
DONE
Special check-in instructions
Guests must contact the property in advance for check-in instructions; front desk staff will greet guests on arrival at the property
To make arrangements for check-in please contact the property at least 48 hours before arrival using the information on the booking confirmation
Information provided by the property may be translated using automated translation tools
DONE
Required at check-in
Credit card, debit card, or cash deposit required for incidental charges
Government-issued photo ID may be required
Minimum check-in age is 18
DONE
Children
Up to 2 children (12 years old and younger) stay free when occupying the parent or guardian's room, using existing bedding
Parents must have child's birth certificate and photo ID*
Free children's club
DONE
Pets
Pets allowed (dogs and cats only, 1 total, up to 33 lbs per pet)*
Pets must be supervised
Food and water bowls available
WIFI
Internet
Free WiFi in public areas
Free WiFi in rooms
LOCAL_PARKING
Parking
Uncovered onsite self parking (BRL 20.00 per day)
Onsite parking limited
Electric vehicle charging point on site
DONE
Other information
Smoke-free property
Property amenities
Food and drink
Free self-serve breakfast each morning 6:30 AM–10:00 AM
2 restaurants
Bar/lounge
Poolside bar
Swim-up bar
Room service (late night)
Snack bar/deli
Traveling with children
Children stay free (see details)
Free children's club
Free water park access
Children's pool
Baby bath
What to do
On the beach
Concerts/live shows
Shopping
Working away
Business center
Meeting rooms
Services
24-hour front desk
Tour/ticket assistance
Dry cleaning/laundry services
Hair salon
Luggage storage
Multilingual staff
Porter/bellhop
Beach towels
Pool loungers
Pool umbrellas
Romance packages
Facilities
1 building/tower
Garden
Picnic area
Terrace
3 outdoor pools
Free water park
Shopping mall on site
Arcade/game room
Spa services
Waterslide
Banquet hall
Traditional architecture
Accessibility
Elevator
Elevator door width (inches): 31
Front entrance ramp
Room amenities
Be entertained
32-inch TV
Satellite TV channels
Home comfort
Air conditioning (climate-controlled)
Free stocked minibar
Sleep well
Free crib/infant bed
Bed sheets provided
Freshen up
Private bathroom
Shower only
Free toiletries
Hair dryer
Towels
Toilet paper
Stay connected
Free WiFi
Phone
Food and drink
Free bottled water
Highchair
More
Daily housekeeping
In-room safe
Special features
Spa
Guests can pamper themselves by indulging in the onsite spa services. Services include facials, body scrubs, body treatments, and manicures and pedicures.
Dining
Restaurante Taianá - Overlooking the ocean, this buffet restaurant serves breakfast, lunch, and dinner.
Restsurante - Onsite buffet restaurant. Open daily.
Fees & policies
Children & extra beds
Parents or a legal guardian traveling with children under 18 years must present the child's birth certificate and an identity card with photo (passport, for example) at the check-in. For international travels to Brazil, if just one of the parents is traveling with the child, she/he must present – in addition to the child's certificate of birth and identity card with photo – a letter authorizing the trip signed by the other parent with a notarial certification of signature. In case the parents or the legal guardian, as applicable, cannot or are unwilling to give this authorization, a judicial authorization is required. People who intend to travel to Brazil with children must consult with the Brazilian consulate before traveling for more information.
Pets
Pets are allowed for an extra charge of BRL 70 per pet, per day
Parking
Uncovered self parking costs BRL 20.00 per day
Policies
Only registered guests are allowed in the guestrooms.
Guests can rest easy knowing there's a fire extinguisher on site.
The name on the credit card used at check-in to pay for incidentals must be the primary name on the guestroom reservation.
This property accepts credit cards. Cash is not accepted.
Credit cards accepted: Visa, Mastercard
A fee for a mandatory New Year's Eve gala dinner is included in the total price displayed for stays on December 31.
Also known as
Hotel Imira
Hotel Imira Plaza
Imira
Imira Hotel
Imira Plaza
Imira Plaza Hotel
Imira Plaza Hotel Natal
Imira Plaza Natal
Imira Plaza Hotel Natal, Brazil
ARAM IMIRA PLAZA HOTEL CONVENTION Natal
ARAM IMIRA PLAZA HOTEL CONVENTION
ARAM IMIRA PLAZA CONVENTION Natal
ARAM IMIRA PLAZA CONVENTION
Hotel ARAM IMIRA PLAZA HOTEL & CONVENTION Natal
Natal ARAM IMIRA PLAZA HOTEL & CONVENTION Hotel
Hotel ARAM IMIRA PLAZA HOTEL & CONVENTION
ARAM IMIRA PLAZA HOTEL & CONVENTION Natal
Imira Plaza Hotel
Aram Imira Plaza Convention
Frequently asked questions
Does EL ARAM IMIRÁ BEACH RESORT offer free cancellation for a full refund?
Yes, EL ARAM IMIRÁ BEACH RESORT does have fully refundable room rates available to book on our site. If you’ve booked a fully refundable room rate, this can be cancelled up to a few days before check-in depending on the property's cancellation policy. Just make sure to check this property's cancellation policy for the exact terms and conditions.
Is there a pool at EL ARAM IMIRÁ BEACH RESORT?
Yes, there are 3 outdoor pools and a children's pool.
Are pets allowed at EL ARAM IMIRÁ BEACH RESORT?
Yes, cats and dogs are welcome, with a limit of 1 total and maximum weight of 33 lbs per pet. There's a charge of BRL 70 per pet, per day. Food and water bowls are available.
Is parking offered on site at EL ARAM IMIRÁ BEACH RESORT?
Yes. Self parking costs BRL 20.00 per day. Parking spots may be limited. Electric vehicle charging is available.
What are the check-in and check-out times at EL ARAM IMIRÁ BEACH RESORT?
Check-in start time: 2:00 PM; Check-in end time: noon. Check-out time is noon. Contactless check-in and check-out are available.
What is there to do at EL ARAM IMIRÁ BEACH RESORT and nearby?
EL ARAM IMIRÁ BEACH RESORT has 3 outdoor pools, spa services, and an arcade, as well as a picnic area and a garden.
Are there restaurants at or near EL ARAM IMIRÁ BEACH RESORT?
Yes, there are 2 onsite restaurants, featuring ocean views.
What's the area around EL ARAM IMIRÁ BEACH RESORT like?
EL ARAM IMIRÁ BEACH RESORT is in Via Costeira, a short 1-minute walk from Dunes Park.
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Reviews
EL ARAM IMIRÁ BEACH RESORT Reviews
6.6
Good
All reviews shown are from real guest experiences. Only travelers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.More informationOpens in a new window
7.0
Cleanliness
7.4
Location
7.0
Staff & service
5.8
Property conditions & facilities
Reviews
Verified
8/10 Very good
Jul 3, 2024
The food was good quantity, quality just ok.
Reception very friendly
Dulce
Dulce, 2-night trip
Verified
6/10 Good
May 9, 2026
O hotel tem uma estrutura mais antiga, e embora o quarto estivesse limpo, apresentava alguns sinais de desgaste e umidade. A cortina blackout não bloqueava totalmente a luz pela manhã. O banheiro é pequeno e também mostra alguns detalhes de acabamento que poderiam ser melhorados. Por outro lado, as áreas da piscina são agradáveis e bem cuidadas. A comida é satisfatória, ainda que sem grandes destaques. No geral, o ambiente do hotel é bom.
Leonardo
Leonardo, 14-night trip
Verified
4/10 Fair
Apr 24, 2026
Infelizmente não foi nada bom.Os quartos de frente para o jardim não são nada confortável, muita umidade, cheiro muito forte de mofo, tive que pedir para trocar de quarto, me colocaram em um outro quarto, esse tinha me os cheiro de mofo,. Tenha cuidado ao fazer reservar nos quartos de frente pro jardim, apesar q nao tem jardim, era de frente pro estacionamento. Quarto 217, e 213 horrível.
Aldeones
Aldeones, 2-night trip
Verified
10/10 Exceptional
Apr 22, 2026
Muito bom adorei.re omendo
Damiana O S Dantas
Damiana O S Dantas, 2-night trip
Verified
10/10 Exceptional
Mar 26, 2026
Recomendo, o hotel é maravilhoso e os funcionários super prestativos.
Ecilene
Ecilene, 2-night trip
Verified
10/10 Exceptional
Mar 25, 2026
O bar poderia tem mais opções de bebida, não somente água, as equipes de funcionarios são de excelente qualidade, acho que o ar condicionada, não deva ser ligado quando o hospede não está no quarto.
APARECIDO
APARECIDO, 5-night trip
Verified
2/10 Poor
Mar 12, 2026
Não
Ronald
Ronald, 1-night trip
Verified
10/10 Exceptional
Mar 5, 2026
Estadia maravilhosa, como sempre. Amamos esse hotel, é a nossa quarta estadia.
Paulo Henrique
Paulo Henrique, 2-night trip
Verified
8/10 Very good
Feb 24, 2026
O quarto sempre estava limpo. Apenas o vaso sanitário estava "frouxo". Equipe muito atenciosa, principalmente o barman Felipe! No entanto a paisagem e localização do Hotel é espetacular e compensa qualquer problema!
odair
odair, 6-night trip
Verified
8/10 Very good
Feb 17, 2026
Equipe muito boa, lugar tranquilo e a comida muito boa.
Elaine
Elaine, 2-night trip
Verified
8/10 Very good
Jan 17, 2026
Quarto muito bom, única coisa que peça é na variedades dos petiscos servidos, todo dia é a mesma coisa.
MARCELO ANTONIO
MARCELO ANTONIO, 2-night trip
Verified
8/10 Very good
Jan 5, 2026
As instalações são antigas, mas confortáveis. Atendimento muito bom.
Jeremias
Jeremias, 1-night trip
Verified
10/10 Exceptional
Jan 2, 2026
Funcionários muito educados, comida excelente, adorei o hotel.
Ecilene
Ecilene, 3-night trip
Verified
6/10 Good
Dec 22, 2025
Não tem nada para fazer a noite,
Silvino
Silvino, 2-night trip
Verified
10/10 Exceptional
Dec 15, 2025
Tudo incrível.
M M C N
M M C N, 2-night trip
Verified
6/10 Good
Dec 8, 2025
O quarto estava em boas condições. As piscinas menores estavam sujas, apenas a piscina principal que estava limpa. A comida era ok. O atendimento dos funcionários foi mais ou menos.
Rubenia G
Rubenia G, 2-night trip
Verified
8/10 Very good
Nov 3, 2025
Refeição
Soraia
Soraia, 2-night trip
Verified
2/10 Poor
Sep 28, 2025
Pior hotel que já fiquei
Fui em uma viagem com marido e casal de amigos. Pior hotel que já fiquei. Tanto que decidimos mudar de hotel em menos de 24h de estadia. Não tinha como ficar. Desagradável! Horrível! Fotos não condiz com a realidade em nada! Fio dental e palito de dente usados no banheiro, chuveiro frio, pouca água, vaso sujo. Piso manchado. Papel higiênico uma lixa. Poucas opções no café e pão era uma tábua. Quarto sujo, frigobar encardido com borracha solta. Cofre sem cadeado e enferrujado. Roupa de cama com mal cheiro. Espelho descascando. Móveis estufados. Infiltração na parede. Porções na piscina ruins, buffet ruim, até o arroz parecia requentado no almoço. Decepção. Não buscava luxo, apenas mínimas condições de estadia.
BRUNA
BRUNA, 2-night trip
Verified
10/10 Exceptional
Sep 15, 2025
Quanto a acessibilidade fica a desejar, não funcionava os elevadores, tinha muita escada e para quem estava com bebê de colo ficava muito delicado o deslocamento, no mais a comida era boa, bebida farta e petiscos bons.
Thiago
Thiago, 2-night trip
Verified
8/10 Very good
Sep 15, 2025
Custo benefício
Embora a estrutura esteja um pouco antiga e precisando de algumas reformas, não atrapalha em nada a experiência, custo benefício muito bom pela proposta de all inclusive.
A comida estava muito boa, mas Poderia melhorar um pouco a variação do cardápio.
Franklin
Franklin, 3-night trip
Verified
6/10 Good
Aug 31, 2025
O hotel é muito antigo, instalações muito simples, os quartos amplos mas muito deteriorados, comida péssima. Quando acaba a comida mais procurada, não tem reposição constante. Repõe 1x e diz que acabou. Os quartos são de frente a um salão de eventos que eles alugam, no fim de semana, tem barulho de show à noite inteira, impossível dormir.
Cibele
Cibele, 1-night trip
Verified
10/10 Exceptional
Jul 9, 2025
Atendimento excelente.
Elvis
Elvis, 2-night trip
Verified
8/10 Very good
Jun 26, 2025
Já tinha ido outras vezes, houve algumas melhorias, mas ainda muito a melhorar ....
Rodrigo
Rodrigo, 2-night trip
Verified
10/10 Exceptional
Jun 14, 2025
Local maravilhoso para relaxar com a família.
Moisés Alves de
Moisés Alves de, 2-night trip
Verified
2/10 Poor
Jan 12, 2025
Horrível
Horrível, pior hotel que já fiquei, não vale nem 10% do preço que cobram. O restaurante parece um grande bandeijão. Tem fila de 30 minutos pra pegar uma tapioca, são mesquinhos, cobram 2,00 pra usar uma toalha.