About Your Ad Experience

We know you put a lot of effort into researching and booking a hotel. Hotels.com strives to provide a helpful and easy booking experience.

We want to equip you with relevant information to make the best travel decision possible - that includes the advertisements you see on Hotels.com and elsewhere on the Internet. We use your anonymous travel search and shopping behavior to improve your ad experience. This is called behavioral advertising. For example, if you shop for a hotel in New York, you may see ads for hotel deals in New York or for other products and services related to New York. You may see these ads both on Hotels.com and on other Web sites you visit.

Your trust is our top priority. We do not use personally identifiable information for behavioral advertising. Hotels.com keeps anonymous travel search and shopping behavior used to target these ads totally separate from personal information used to make bookings. We are committed to appropriately protecting all the information we collect.

To learn more about our behavioral advertising privacy practices, review this section of our Privacy Policy.

You can also view more information on how to opt out of behavioral advertising elsewhere on the Internet.